Kyle is a digital marketing consultant and tech enthusiast. When he isn't writing about either subject, he's out playing with his three year old labrador, Tanto.
A logo is an integral part of your organization’s brand. There’s more to a logo than just the visual appeal; research has shown that consumers make pivotal decisions on a product or company just on the basis of the...
One of the toughest things about running any business, no matter what industry you’re in, is the fact that there are just so many different things that you need to consider. It can often feel as though you’re spinning...
Every product, service and business needs to have strategic, effective marketing to be successful, and every effective marketing strategy needs engaging advertising copy. For freelance developers, tech startups and other small software businesses, impactful blogging and strong content marketing...
The internet is undeniably a convenient place to have a business; you’re on a global platform with unlimited access to a large audience. However, just as you would need to secure a physical premises from burglary or vandalism, you...
So if you’ve been working hard on improving your marketing impacts and growing your brand on the market, you might have missed some of the most obvious marketing tips and tricks. Of course, you’re thinking about content strategy, PPC,...
Marketing takes many forms, especially in this day and age. Although your business may utilize several different techniques to try and attract buyers and clients, there should be one shared goal. Every method you use should play a part...
Studying online is something that many people look to do during their lives at some point. And it is something that is becoming increasingly popular because of the many advantages it holds. Photo Credit The range of options that...
Image Source Is your business using analytics? Companies are now processing big amounts of data to help make their business more fast and efficient. This is known as analytics or ‘metrics’. One trade that can particularly benefit from this...
