Why Didn’t I Know This SOONER?! Who would’ve thought Mrs. Stevenson was right? Writing really is an essential life skill that will take you places. Heck. If you’re reading this right now, it’s probably a crucial part of your...
I’ve got a question for you… If you’re selling products and services (someone else’s or your own) should you assume you know exactly why people would buy your stuff, simply based on the products themselves? I don’t think so. I think we...
Why do We Need Headlines for the Digital Universe? I love coming up with sweet headlines. As content strategists, marketers, digital entrepreneurs, businesses with an online presence, and publishers of quality content, we all know how crucial headlines are....