<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Copy Tactics &#187; conversion rate</title>
	<atom:link href="http://copytactics.com/blog/tag/conversion-rate/feed/" rel="self" type="application/rss+xml" />
	<link>http://copytactics.com/blog</link>
	<description>Increasing Sales With Advanced Copywriting Tactics</description>
	<lastBuildDate>Thu, 24 Mar 2011 19:06:33 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>What Auto Mechanics Taught Me About Copywriting&#8230;</title>
		<link>http://copytactics.com/blog/what-auto-mechanics-taught-me-about-copywriting/</link>
		<comments>http://copytactics.com/blog/what-auto-mechanics-taught-me-about-copywriting/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 18:46:46 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/what-auto-mechanics-taught-me-about-copywriting/</guid>
		<description><![CDATA[Over the years I&#8217;ve known quite a few auto mechanics. A few I&#8217;ve considered good friends.  Through the years I worked on a good number of my own cars &#8211; enough to know I hate it. And that is the first thing auto mechanics taught me about copywriting. Auto Mechanics? Copywriting?
Well, yes. You could even [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/what-auto-mechanics-taught-me-about-copywriting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>This Report Challenges Everything You Know About Selling</title>
		<link>http://copytactics.com/blog/this-report-challenges-everything-you-know-about-selling/</link>
		<comments>http://copytactics.com/blog/this-report-challenges-everything-you-know-about-selling/#comments</comments>
		<pubDate>Tue, 05 May 2009 16:15:46 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Paul Myers]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/this-report-challenges-everything-you-know-about-selling/</guid>
		<description><![CDATA[Hi,
For those of you who saw the video embedded in my last post &#8211; maybe you caught this. Maybe not.
One of Google&#8217;s top analytics experts states the average conversion rate for US web pages is 1-2%. Yeah. So what? Big deal. Well, actually it IS a big deal.
One of the questions I see most often [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/this-report-challenges-everything-you-know-about-selling/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Gutsy Guarantees</title>
		<link>http://copytactics.com/blog/gutsy-guarantees/</link>
		<comments>http://copytactics.com/blog/gutsy-guarantees/#comments</comments>
		<pubDate>Thu, 15 May 2008 13:02:46 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[copywriting. copy tactics]]></category>
		<category><![CDATA[Gutsy guarantee]]></category>
		<category><![CDATA[sales letter]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/gutsy-guarantees/</guid>
		<description><![CDATA[Few things strike more fear into a marketer&#8217;s heart than an &#8220;over the top&#8221; guarantee. I mean Gutsy with a capital &#8220;G&#8221;. And yet few elements of a sales page exude more power. Why?
Because your reader doesn&#8217;t trust you. Not at all. Few marketers have earned enough trust to risk even a few dollars for [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/gutsy-guarantees/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Big Changes Ahead!</title>
		<link>http://copytactics.com/blog/big-changes-ahead/</link>
		<comments>http://copytactics.com/blog/big-changes-ahead/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 15:16:44 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[sales page makeover]]></category>
		<category><![CDATA[video critique]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/big-changes-ahead/</guid>
		<description><![CDATA[Hi,
I know I haven&#8217;t posted so much lately. I finally realized I was posting too often. From now on expect 1-2 posts per week. If this doesn&#8217;t set right with you, feel free to let me know.
Other changes on the horizon&#8230;
I&#8217;m dropping the idea of video critiques. The fact is I&#8217;m apparently just too brutal. [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/big-changes-ahead/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do You Make These 5 Web Page Mistakes?</title>
		<link>http://copytactics.com/blog/do-you-make-these-5-web-page-mistakes/</link>
		<comments>http://copytactics.com/blog/do-you-make-these-5-web-page-mistakes/#comments</comments>
		<pubDate>Thu, 10 Apr 2008 20:53:53 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[converting sales]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[web copy conversions]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/do-you-make-these-5-web-page-mistakes/</guid>
		<description><![CDATA[Just finished a report on the 5 reasons people run from your website screaming in terror. Okay so maybe that&#8217; s a little overboard. However if you look at your stats, you may find a large number leaving before the first 30 seconds.
If you want them to stay longer and maybe buy something then this [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/do-you-make-these-5-web-page-mistakes/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Headline Magic&#8230; Now You&#8217;re Ready!</title>
		<link>http://copytactics.com/blog/headline-magic-now-youre-ready/</link>
		<comments>http://copytactics.com/blog/headline-magic-now-youre-ready/#comments</comments>
		<pubDate>Mon, 24 Mar 2008 12:05:59 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Tactical Copywriting]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[headlines]]></category>
		<category><![CDATA[sales letter]]></category>

		<guid isPermaLink="false">http://copytactics.com/blog/headline-magic-now-youre-ready/</guid>
		<description><![CDATA[Headlines are critical to any sales letter. Most copywriters and testers agree 80% of readers will take a look at your headline and then decide whether to read any more. I expect more marketers experience faster, more dramatic results from headline changes than any other element. All great information but what do you DO with [...]]]></description>
		<wfw:commentRss>http://copytactics.com/blog/headline-magic-now-youre-ready/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

