Results are in… Kinda and a Personal Confession

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Last I wrote, I was going to test the Virtual Sales Agent (VSA). I know it’s been a while, more on that in a moment…

What about the test? In the markets I tested them in (non-Internet Marketing) the VSA didn’t fare so well.  As a matter of fact I noticed no increase in optins or sales at all. So was the experiment a complete bust? Maybe not.

I’ll be the first to admit I’m not solid on this technology. Maybe I went about it the wrong way or came off too snide. It could be the markets I tested in were wrong for a VSA. It’s also possible I would have experienced better results with a better script. It’s hard to say. It wasn’t a total failure either…

One of the tactics I tried was admitting the VSA was indeed, well, virtual and then I tried to elicit some questions from the visitors. I did get some questions. I dropped that ball because I left out any way for respondents to receive an answer. So how would I fix this?
When I do this again,  I may try a couple of different ideas. First is to simply add a place to gather an email address so I can reply with an answer.  But what about  the increasing resistence to email marketing? Hence idea number two…

Tell readers up front I will select the best questions and post them on the blog.  I say the “best” for  a couple of reasons. First, this gives me an out from posting every question. Second, should I not get ANY quetions (yes, it can happen - even with substantial traffic) I can post an entry dealing with this with no loss of respectability.  This second option offers several advantages:

1. No worries about emails such as resistance, fears or spam complaints .
2. Makes the site “stickier” because vistors will return for answers.
3. Builds traffic as answers may draw more vistors
4. Builds content as questions are answered

Of course you can do all of this with a simple poll. There’s no real need to use a VSA to do this but it’s worth testing both to see which garners the most response. Especially since the VSA script is so cheap. Plus it works really well.

Now about that personal confession…

You may have noticed my blog entries have dwindled lately. It’s because my wife and I have been preparing to sell our house. Where are we moving too? We are not sure yet.

This may sound crazy but we believe God is moving us to get out of this mortgage. Whatever we do, our plans right now are to get out from under.

Unfortunatley, this is the worst possible time to sell. But we are trusting in God to provide. The nice thing about this is, even if we are wrong about what God wants, we can trust Him to help us out if we get in a big pickle.

As I said this may sound  crazy, but in my over 30 years as a  Christian, God has never, EVER failed  me.

I’m not even sure I’ll continue copywriting or marketing via the Internet. Bluntly put: everything is in God’s hands and I’m committed to doing His will no matter what.

I will keep you up to date on what’s going on.

God bless,

Andy

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